Wild Heaven Electric Avenue, the 8th Bulleit collab

Wild Heaven Electric Avenue, the latest in the brewery’s ongoing collaboration with Bulleit Whiskey debuts this week.

Munichwine. You don’t see that style in the beer often- if at all. This is a first in 16 years for Beer Street Journal. The idea is pretty simple- think barleywine with mainly German Munich malts.

The 8th Collaboration.

Electric Avenue marks the 8th collaboration with Bulleit Frontier Whiskey, with the first release being 95 Shilling, dating back to one of the worst years in human history, 2020. There are two components to each collab – the brewer and the distillery. In Wild Heaven’s case, each of these unique releases have been the brainchild of head brewer Josh Franks. Franks excels at digging out the right beer style to compliment what barrels Bulleit will send down to Georgia.

Fresh, just emptied “wet” barrels head 437 miles south to Wild Heaven, (also one of the beer collaborations) to be filled with what Franks and co-founder Eric Johnson concocted. Having had 7 of these beers thus far, the fresh barrels make all the difference in the end result.

“Bulleit-vardier”

The Wild Heaven team were on a trip to the Bulleit Distillery last year, drinking Boulevardier cocktails (a bourbon-swapped take on the Negroni) where the idea of a cocktail-inspired “Bulleit-vardier” came to mind. The challenge? Making the herbal and bitter notes of the cocktail work in this barrel-aged beer. That’s where the additions of Gentian root, rubarb root and Angelica come in.

“The question had become what style would work well for the cocktail idea and I had really liked the idea of a Munichwine, I’m a big fan of Munich malt. But some of that Munich and aromatic malt profile doesn’t feel dissimilar to red vermouth so I ran with it,” says Franks.

Tonight we find out the result at a special Bulleit & Beer media preview at Wild Heaven’s new Toco Hills location.

Wild Heaven Electric Avenue debuts this week in 12-ounce cans and draft for a limited time.

Style: Munichwine (w/ Gentian Root, Rhubarb, Angelica. Barrel Aged. Bourbon.)
Availability: 12oz cans, Draft.
Debut: Mid-March, 2025

9.6% ABV

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